Lamaze is one of the leading soft toy manufactures and the Lamaze Infant Development System is a great introduction for parents and children to a comprehensive system of soft toys based on Lamaze International’s philosophy of healthy parenting. Lamaze understand that what matters most to parents is keeping their children healthy, happy, and safe. Designed in conjunction with child development experts, Lamaze toys engage babies and provide parents with peace of mind.
We now stock a lovely range of fun soft toys that are all suitable from birth and make a fantastic new baby gift for any new arrival.
You can choose from
Lamaze Sophie the Princess …. For all new princess out there
Royalty never looked (or felt) so good! Princess Sophie holds her jewels (clacking beads) in her hands for baby to play with and her skirt crinkles to keep baby’s interest. Her bold colours and contrast prints help with visual stimulation and development.

Baby’s first princess doll features a crinkly dress, clinky rings, and interesting sounds and textures.
Lamaze Rusty the Robot ….for any little boy as boys love gadgets.
Rusty is Full of developmental features that capture baby’s imagination and stimulate the senses.

Two sides of play! Rusty’s ratcheting head allows you to mix and match his body. Features crinkle, ribbons, clanking rings, busy beads, and a discovery mirror.
Lamaze Sir Prance-a-lot… for any budding knight in shinning armour or princess who needs a hero….
Play & Grow Lamaze Sir Prance a Lot
Make way for this honourable stallion! Featuring colourful satin ribbon, patterns, textures and crinkles, baby will adore this cute plush pony, while mum will love its visual and tactile developmental features! With an accompanying squeaky knight and four knotty activity legs, Sir Prance-a-lot is sure to capture baby’s imagination and stimulate the senses. All Lamaze link toys attaches to play mats, nappy bags, and pram/pushchair or car seat for on-the-go fun from Birth to 24 months.

A great baby gift idea and something that little bit different.
We also have the wonderful Lamaze Puppytunes
He is Adorable dog character with a different note in each of his four legs.
He comes with a songbook to play merry melodies. A lovely Soft, vanilla scent is released when touched which is baby friendly.

What a lovely new baby gift to stimulate all the senses and a lovely gift for a baby joining a musical family.
We here at Baby Joy love this range we hope you do too.